Matt Maul

For The Many Things She Gave Me

 Posted by on March 21, 2010 at 12:59 pm  Retro, Season 3  7 Responses »
Mar 212010
 

I found this vintage (and creepy) 1968 American Airlines ad on BuzzFeed.  The woman in the ad would seem right at home with the stewardesses who appeared in “Out of Town”  (right down to the blue color scheme).

The copy, which is slightly incongruous with the image, reads:

She only wants what’s best for you.  A cool drink. A good dinner. A soft pillow and a warm blanket.  This is not just maternal instinct. It’s the result of the longest Stewardess training in the industry.  Training in service, not just a beauty course.  Service, after all, is what makes professional travellers prefer American.  And makes new travellers want to keep on flying with us.  So we see that every passenger gets the same professional treatment.  That’s the American Way.

BTW, while touting “the American Way, ” the ad ironically spells “travellers” the British way.

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