B. Cooper and I were lucky enough to attend the event at the New York Public Library where Matt discussed Mad Men in its entirety, and of course the season finale. It is the one and only interview he’s giving. (For now. He’ll speak with us down the road.)
We will be giving you our notes, thoughts, and impressions, but for now, let’s just be clear–a) Don wrote the ad, b) Don wrote the ad as a result of being genuinely and deeply moved. Matt talks about how our relationship with advertising is ambiguous, but let’s put to bed this notion that Don sat on a mountain, had a Coke and a smile, and took the money and ran.