Basket of Kisses

Advertising Age has this absolutely amazing Mad Men-themed 16-page insert. (Thanks to Basketeer/Basketcase Peter G. for bringing this to our attention.) (And yeah, that means we haven’t finalized the voting.)

The brainchild of Initiative Media, the insert mimics an issue of Ad Age from 1960. Now, in case you don’t know, Ad Age is the industry insider magazine for advertising professionals. Adam mentions it in 5G—it’s where he saw Don’s picture and recognized him as his brother.

The sixteen pages are a mixture of real articles from Ad Age in 1960, fictional articles talking about Sterling Cooper and Don Draper as they’d be talked about if they were real in 1960, and some “then and now” articles; like comparing prices and wages, or Ad Women: How Agency Life Really Was.

Because printing out these pages shrinks the font, I’m reading it kind of slowly, but I’m enjoying it. There are spots where it’s too coy by half, and other spots where it’s just perfect. The important thing for us Basketeers/Basketcases is that everyone everyone everyone in the advertising industry will see it. And then, we hope, tune in.